The Holiday Season is upon us and that means the Scotty’s team is hard a work on two big giving initiatives. The first event will be the 4th annual “Feast for the Less Fortunate” on Thanksgiving Day at their Downtown Indianapolis location. This will be followed up with a trip to Riley Children’s Hospital in December to deliver toys to the patients that have been donated by customers at all of the Scotty’s locations across the state.
“Four years ago we started our Thanksgiving dinner event and every year it has continued to grow and become better,” said Scott Wise, President and CEO of a Pots and Pans Production. “This year we are working with more than ten different shelters and organizations to provide a great meal to over 200 people.”
“I am very blessed to be in the position I am in and believe it is my responsibility to motivate others to do good in our society and give back to all our communities that so proudly support us. I believe it is a social responsibility of success that you share this by reaching back and grabbing the hands of those that are less fortunate, clasp hands tightly and give someone a lift up,” continued Wise.
Not only does Scotty’s provide a traditional Thanksgiving Dinner to those attending, they also give toys to the children and gift cards to each of the adults. During the month of November guests are able to purchase paper turkeys at any of the Scotty’s locations. Guests can choose between a $1 or $5 turkey, place their name on it and then it hang it on the walls of the restaurants. The money from these sales will be used to buy toys for the children attending the event as well as gift cards to Marsh for the adults.
“Right now we have sold over $1,300 in turkeys, but we are behind our total of $2,500 from last year,” said Angie Henderson, who is in charge of organizing this year’s event. “We have more than enough volunteers, which is great, but we hope we can have a good final push in our donations.”
All the food preparation, set up and service are provided by employees and guests who give the gift of their time to help make a difference. From wrapping gifts, to preparing the turkey and boxing up leftovers, it all happens from people who chose to donate their time.
Once Thanksgiving has passed, Scotty’s will begin preparing to deliver toys to the children at Riley Hospital for Children in December. Until December 13th, guests can come into any Scotty’s location, donate a toy and receive a free order of 7 Tidals buffalo Chicken Dip or a dessert. On December 14th, all toys will be transported to the Scotty’s corporate office to be delivered to Riley by members of the Scotty’s team, led again by Scott in his charge to make people smile, even while in a little pain.
If you would like to make a donation, some of the favorite toys for children are Legos, craft kits and anything Fisher Price. You can also visit Riley's website for information as to other ways to give back financially, donate items to the hospital, and volunteer your time. "Some children are here for 23 hours, some are here for a few days, others can be here a month or longer. Often, children are here for a few days, but may be readmitted several times throughout their life,” said Melissa Sexton, Child Life Specialist & Special Event Coordinator for Riley Hospital for Children.
"The patients and their families make my job amazing. They all have such a resilient spirit and face challenges head on. I love being able to provide opportunities for them to feel "normal" again.”
If you would like to buy a turkey to help with our Thanksgiving event or donate a toy for the children of Riley Hospital, please visit any Scotty's Brewhouse or Thr3e Wise Men Brewing Company. The final day for Turkey donations is November 25th and the final day for toy donations is December 13th.
Source: Inside Indiana Business
Author: Dan Human
Investors have poured another $5 million into a Carmel tech startup with big plans for the beer industry.SteadyServ Technologies LLC, founded in February 2012, recently secured the venture funding in anticipation of a product rollout in the first quarter of next year, company founder and CEO Steve Hershberger said Friday. The $5 million stacks onto $1.5 million SteadyServ received earlier this year.The company spent its first year and half in business refining its product, iKeg—a system with a sensor that monitors beer left in metal kegs and sends alerts to mobile devices when supplies are low.The 12-employee firm expects to generate less than $100,000 in revenue outside of investments this year as it works out its product’s issues during beta testing. That will change starting next year, if all goes according to plan.SteadyServ plans to hire 75 to 100 people—including salespeople, software developers and back-office workers—and record at least $25 million in annual sales within a couple of years. It has already received commitments from customers as large as Anheuser-Busch, Hershberger said.That's warp-speed growth for a startup heading into its second year of business.“When we started, the guidance was to follow the Indiana playbook to raise money: ‘Do it small, be conservative and take baby steps. Don’t think about anything bold,’” Hershberger said. “We thought, ‘You know, here’s the problem. This idea just can’t be half-present. It’s either an absolute dud and didn’t work, or it’s going to be very successful.’”The idea for iKeg brewed from Hershberger’s own work experiences. A software developer by trade, he also helped start Flat 12 Bierwerks just east of downtown.Restaurants and bars often resort to rudimentary methods, such as shaking a keg, to determine how much beer is left in containers. iKeg, which sends reports to mobile devices when a keg is low, helps customers better stay on top of beverage orders and prevents them from throwing out unconsumed beer.“If it’s off by 2 or 3 percent, is it a big deal? In terms of restaurant economics, it’s a real big deal,” said Ryan Kellerman, director of beverage hospitality for the Scotty’s Brewhouse restaurant chain, which is testing iKeg.SteadyServ has tweaked its product as it received feedback from testers and prospective customers. For instance, instead of reporting a keg’s remaining beer as a percentage or a fluid measurement, the company developed a metric that servers can understand: pints.Instead of targeting a lot of small deals with bars and restaurants, SteadyServ looks for business from distributors, which typically have larger budgets and more willingness to invest in technologies such as iKeg.There's little competition in the market at the moment. With Hershberger’s background in both technology and the beer industry, investors saw a lot of potential, said Douglas Conner, managing director at Periculum Advisors LLC in Carmel, which brokered the funding rounds.“It is ambitious,” Conner said about the growth plan. “We also think the prize is big. Not moving quickly is almost criminal as well.”
Source: Indy Star
Writen by: Chris Sikich
Hear the name Thr3e Wise Men Brewery and you might draw to mind Christmas tales about old men bearing gifts.
Scott Wise, though, named the brewery after himself and his two sons: literally three Wise men. It’s really more like one Wise man and two half, or perhaps, pint-size men. Scott’s sons, Slater and Lincoln, are 6 and 4 years old.
You can find gifts of a sort at the brewery, the kind drawn from a tap after a long walk down the adjacent Monon Trail or a tough day at work. And Scott hopes to make those beers easier to find.
He has been brokering deals to get the brews on tap at area bars and restaurants but, like a lot of other craft brewers , has found the competition stiff. So Scott plans to start canning by December. He will roll out the Rocky Ripple Pale Ale and Snow Bunny Blonde first.
Scott also plans to franchise the bar and pizza joint, though he’ll keep brewing up the beer for his potential franchisees at the Broad Ripple location. Expect Thr3e Wise Men locations to open elsewhere in Indiana, and perhaps as far away as South Carolina.
His brewmaster, Omar Castrellon, is brewing about 3,000 barrels this year and has room to more than double that capacity.
Scott’s come a long way in the past 15 years. He opened the first Scotty’s Brewhouse near Ball State’s campus.
That beer house was ambitious back then.
Scott had 30 draft taps at a time when most bars still were serving mostly Budweiser, Coors and Miller products. Craft drinkers — and there were few such people — were lucky if the bartender could pull a draft of Sam Adams or Sierra Nevada Pale Ale.
How times have changed. Now, brewers are competing for valuable tap space.
Scott figures it’ll be easier to can and market the pizza joint/brewery idea. So far, his business sense has been right.
Random Thr3e Wise Men facts:
■ Scott’s first beer was named after his childhood best friend, Sean Benson, who moved to Oregon. It took Scott 10 years to visit Sean out in Portland. When the two finally got together for a pub crawl, Scott opened up about his dream of owning a brewery. Sean called Scott a “centennial martyr” for the time it took to get together and told him that could be the name of his first beer. Challenge accepted!
■ Scott’s favorite beer is his Golden Zoe IPA, named after his golden retriever, Zoe. Scott owned the dog for 12 years, but Zoe didn’t get to see Thr3e Wise Men open.
■ The Blackberry wheat is named after Scott’s wife and daughter, 2 Lucy’s Blackberry Wheat.
■ You can follow Scott Wise’s adventures on Twitter, along with more than 20,000 other people, at @brewhouse.
On Monday, August 26th, Scotty’s Brewhouse previewed their new, limited time only menu at their 96th Street restaurant in Indianapolis. The guest list of 50 people consisted of social media influencers as well as guests who were selected through a Twitter contest.
“We believe our social media followers have been so integral to our success that we’re always looking for ways to thank them,” said Scott Wise, President of a Pots and Pans Production. “We thought it would be cool to give them a sneak peak of everything we are rolling out, a free meal and some other goodies.”
Take a look at the new menu here
The evening kicked off with Wise talking to the guests about the inspiration for some of the dishes as well has how he goes about creating the menu. Wise then went over some of the many promotions the restaurant offers including their VIP Program (which rewards guests for purchases made at any of their locations), in-store Football Parlay Betting (winners receive gift cards), as well as Live Music at their downtown location before Colts games and many others.
Guests were then treated to an enormous meal which included six rounds of food and drink. Each round consisted of two entrees or appetizers as well as one of six new cocktails which debuted at all Brewhouse locations on Tuesday, the 27th.
“I regret that I have but one stomach to give for my @brewhouse,” joked Robby Slaugther, one of the guests at the event, on Twitter.
In addition to all the food and drinks, each guest received a gift bag filled with a glass growler, a Thr3e Wise Men Pint glass and a bottle of one of Scotty’s signature sauces.
See photos of the event here
Over the course of the evening, hundreds of tweets, Instagram pictures and Facebook updates were posted by those in attendance, prompting non-attendees to experience hunger pangs.
One twitter follower, @AshleySieb, tweeted, “Drooling over all these #NewFallMenu tweets via @brewhouse – how does a pregnant lady get an invite for the next time?;)”
Take a look at the social activity here
Scotty’s plans to continue to host preview events as new menus approach. Guest lists will be filled by sending out personal invitations as well as holding contests to give everyone a chance to attend.
Spaldo Business – Man meets menu: My second time as a @brewhouse food taster
Around Indy – Scotty’s Brewhouse Rolls Out New Fall Menu
Solid Gold Eats – New Fall Menu at Scotty’s Brewhouse + Giveway
Do you have a Food blog or are you a social media influencer who would like to be included on the guest list for the next tasting event? Is so, send an email to firstname.lastname@example.org telling us why you want to attend.
WIN A $10 GIFT CARD– Want to win a Scotty’s $10 Gift Card? Dine at any Brewhouse location between now and Sunday September 1st, try a new menu item and then post about it on your social media avenue of choice and you will be entered to win. Be sure to use the hashtag #NewFallMenu in your post. We will pick 10 winners on Monday for a $10 gift card.
One of the great things I love about working for Scotty’s is the ability to volunteer and help out in the community. Scott challenges all of his employees to “donate time, mind and soul” every 90 days to a charity or organization in need. The company even coordinates opportunities for you to allow you to meet this goal. Whether it is building a home for Habitat for Humanity, delivering toys to children at Riley Hospital, hosting a Thanksgiving dinner for the homeless at our downtown location, we are given opportunity after opportunity to make a difference.
One such opportunity happened last week. I got to go with a group of employees to Dayspring Center, here in Indianapolis, and help out in their kitchen during lunch. Dayspring Center provides emergency shelter, clothing, and three nourishing meals-a-day for homeless families with children in central Indiana.
Nine of us went and spent the afternoon serving lunch, washing dishes, cutting cakes for snacks and organizing their pantries. When we first arrived we were introduced to Roscoe, a retired executive from Whitney Bose, who now donates his time making sure the kitchen runs like clockwork. Roscoe explained the purpose of Dayspring center and assigned each of us different responsibilities.
“I have had several jobs during my life, some of which paid me a lot of money, but I have never had a job that has been as fulfilling as this one,” Roscoe told me as we were cleaning up after the lunch rush.
Dayspring houses 14 families at a time. Each family is allowed to stay up to 45 days to try and get back on their feet. They continue to support these families after they leave with programs including summer camps for children who have previously stayed in the facility.
“Most of these children haven’t had a lot of people be nice to them and they recognize when volunteers come in and donate their time. It means a lot to them and helps to impact their lives.” Roscoe reflected.
If you are interested in donating time, food or money to Dayspring you can find out more information about them at the website http://dayspringindy.org/.
For my coworkers and me it was a great day to give back, see the smiling faces of the families and MAKE A DIFFERENCE. We have many more community activities coming up. If you would like to volunteer or help Scotty’s give back to the community feel free to contact Angie Henderson for more information at email@example.com.
Source: National Restaurant NewsWritten by: Ron Ruggless
Experts and operators say restaurants need to look at the big picture — atmosphere and service, along with menus — to foster family loyalty.
That family loyalty can lead to large-check repeat business, said Julie Casey, who has worked with such big brands as Outback Steakhouses and now consults on family experiences as chief executive of Radius Three Marketing. “Moms with kids going out to eat are willing to drive farther to a restaurant than other consumer demographics,” Casey told a National Restaurant Association show audience in Chicago last week.Families are willing to drive, on average, 15.2 miles for a good family-dining experience, she said. “That has huge implications for you, especially if you are not kid-friendly,” Casey warned, “because they are going to drive right past you and go to somewhere else that is.”
Restaurant sales to families with children are showing strength, according to recent research from GuestMetrics LLC. In the first quarter, full-service restaurants saw sales growth of kid-specific items outpace increases in overall menu items.Bill Pecoriello, chief executive of the Leesburg, Va.-based menu analytics firm, said kid-specific food sales rose about 12 percent during the first quarter of 2013 compared to the 1-percent growth achieved by the overall food category. "Additionally, the 12-percent growth was a healthy acceleration from the 4-percent growth in 2012," he said, "so kid-specific food appears to be picking up momentum.”Guestmetrics found that of 600 kid-specific food items it analyzed, nearly 40 percent of sales came from just five items: chicken fingers, burgers, cheese pizza, chicken tenders and grilled cheese sandwiches.Some restaurants are providing two kids menus, such as younger and older versions at Texas Roadhouse. “It is two different price points, and it’s even different choices as well,” said Casey, who has conducted research on kids' programs since 2007.
Other restaurants offer parents the option of having dishes “toddler-chopped,” which saves them the time of cutting up items for the kids. “We tell our staff to not only ask if they want the food for kids brought out first, we also ask them if they want the kitchen to cut up the food before it’s served,” said Scott Wise, president and chief executive of Pots & Pans Production with seven-unit Scotty’s Brewhouse and other concepts in Indianapolis, Ind. “Your kitchen is probably going to hate it, but the parents love it.”While the menu is important, other factors, such as atmosphere and service, play a big part in family loyalty, said Casey. “It is cross-departmental, it is cross-functional,” she said. “It is not something that’s just a new kids’ menu, and you say that’s family loyalty — it’s not. It’s big picture. It’s menu. It’s service. It’s amenities.”The friendliness of the staff also enhances the experience, said Casey, whose surveys have found that parents like servers to talk with the children. “You can go back to your restaurant tomorrow and require every single one of your staff members to talk to every single kid that walks in the door, and I promise you that those families will be leaving and telling everybody how friendly the staff at your restaurant is — just by that one action,” she said.
Digital technology is also an option to entertain kids and make the restaurant visit memorable enough that they wan to return, Casey said. “Kids are playing on technology on the way to your restaurant. They are playing with it while they are there. And they are playing it again as they leave,” she said.About 25 percent of kids in Casey’s studies took a mobile device such as a smartphone, iPod or tablet computer to the restaurant. About 41 percent want a restaurant’s kids program to include something digital, she said.Texas Roadhouse, for example, has a tablet-computer coloring app that unlocks new content on each subsequent visit. “You can also push messages out,” Casey said, “and the kids can share the pictures on Facebook, email or print them out.”Wise also noted that most families have smartphones, so he’s added QR codes to the menu that direct to links with photos of all the kids’ menu items, a Justin Bieber music video or a Nickelodeon game website. “They all link to something that is kid-friendly,” he said.
In addition, activity sheets that the kids can take home should be a part of a restaurant’s children’s program. “That’s a huge, huge door opening for a restaurant,” Casey said. “They are going to take your brand home with them if this is better quality.”Casey’s research found that children want updated content on those activity sheets. “You can’t drive family loyalty with the same tic-tac-toe sheet month after month after month after month,” she said. “You are essentially wasting money and throwing it out the door because you are printing a napkin.”Wise also provides chests for the tables where children can pick their toys. He also emphasized fun, creating an octopus-shaped turkey hot dog with a mustard face, an idea he got from Pinterest, the photo-sharing scrapbook-style website.Christopher Janush, vice president of marketing for the 37-unit Edgewater, Md.-based Greene Turtle casual-dining chain, said a brand audit produced a brand repositioning last July that put new emphasis on families, even though the concept had a sports-bar image.“We wanted to target families with our sports grill-and-bar concept,” Janush said. Besides working on the menu, he said, the Greene Turtle’s televisions in booths now include the Cartoon Network and Nick Jr. as well as sports channels, the website and Facebook page features children in brand photo shots and menu covers highlight kids.One planned effort is an extension of the adult “Mug Club” program in a kids’ version. “They will be able to take the mug home and bring it back in for a milkshake on Wednesday or something like that,” Janush said. “They’ll see the mug at home and get mom or dad to take them back to The Greene Turtle.”
Published May 21, 2013Via IBJ.com
A management rift forced the abrupt closing of Scotty’s Lakehouse restaurant near Geist Reservoir, but local restaurateur Scott Wise hasn’t given up on Hamilton County.Wise, whose company A Pots & Pans Production operates Scotty’s Brewhouse and Thr3e Wise Men Brewing Co., said this week that he has been evaluating potential sites for his growing family of restaurants—including a couple of options in Fishers.Founded in Muncie in 1996, Scotty’s Brewhouse also has two locations in Indianapolis—including one on the south side of 96th Street near Keystone Avenue—plus restaurants in Bloomington, Lafayette and Mishawaka.The Mishawaka eatery, which opened last month, is going gangbusters so far, Wise said. Now he’s turning his attention to plans for a Fort Wayne location, which could be delayed due to a financing glitch, and is fishing for other opportunities closer to home. (Louisville is also on his short list.)Wise said he would like to re-establish a presence on the south side of Indianapolis and in the Geist area, where upscale burger joint Scotty’s Lakehouse operated for two years under a management agreement with another restaurant owner.It and a sister restaurant in Columbus closed late last year after a dispute between the parties, reopening under new leadership as Detour American Grille & Bar.Since then, Wise said he has talked with the developers of Arbor Village on 116th Street at Hoosier Road in Fishers—a site high-end grocery store Whole Foods also had considered—and discussed other possibilities with town officials working on downtown redevelopment plans. He's not sure yet where the conversations will lead.“We’re going to put all our lines in the water and see what happens,” Wise said.
Jack McAuliffe, founder of New Albion Brewing, is an icon in the craft beer community and one of the most significant figures in the history of brewing in the United States.
He is also one of the most elusive which is why Thr3e Wise Men Brewing Co. considers itself extremely lucky to be able to host the Father of Craft Brewing on Friday, January 25, 2013. This will be McAuliffe’s one and only guest appearance while he is in town, outside of the Brewers of Indiana Guild Winterfest, taking place at the Indiana State Fairgrounds on Saturday, the 26th.
“Everyone has their heroes – those who they admire, look up to and aspire to emulate,” remarked Scotty Wise, President & CEO for A Pots & Pans Production, parent company to Thr3e Wise Men Brewing Co. “In the craft brewing community, we look to Jack McAuliffe, often dubbed as the Man Who Started a Revolution,” he (Wise) continued. “We are truly fortunate that World Class Beer, in collaboration with Boston Beer Company (Samuel Adams), has extended to us such an incredible opportunity,” added Ryan Kellerman, Director of Beverage Hospitality for A Pots & Pans Production.
Thr3e Wise Men Brewing Co., located in the heart of Broad Ripple, is also the only place in town to have secured 2 sixth barrels of New Albion Ale, brewed for the very first time in 30 years for the Great American Beer Festival in October and not available on the public market until mid-July.
On Friday at 7pm, Jack, himself, will tap the first keg at Thr3e Wise Men and give Indiana its first taste of New Albion Ale. Pints of this small-batch special issue beer will be available that evening for $5 each, with $1 from every pint given back to assist with medical expenses that McAuliffe has incurred.
Beer aficionados and historians alike can catch McAuliffe from 7-8pm at the brewery, located at 1021 Broad Ripple Avenue. Thr3e Wise Men Brewing Co. is encouraging everyone who wants to attend this once in a lifetime event to arrive early and expects that New Albion Ale will sell out very quickly.
Craft beer enthusiasts can also get a taste of the best craft beer that Thr3e Wise Men Brewing Co. has to offer at their Brewers of Indiana Guild Winterfest booth on Saturday.
For more information, please visit thr3ewisemen.com
With all of the top ten lists that have been coming out over the last weeks, we thought it would be fun to create our own. A lot has happened during the last 12 months. Here is a list of our top ten greatest memories, events and experiences over the last year.
10) Employees Giving Back- The entire year has been filled with our employees giving back in one form or another. From raising money for breast cancer awareness to building a house with Habit for Humanity, we are so proud of the way our team takes the time to make a difference in the community. – Get a recap of our activities here. 9) 3rd Annual Thanksgiving Event– Every year, this event has expanded and, every year, it touches your heart when you see the joy you can bring individuals even if it is just for a short time by serving them a Thanksgiving meal. This year, we were able to feed over 300 people as well as giving each child 3 gifts. All of this is made possible by our guests, vendors, and employees. – See all the pictures here. 8) The Burger Contest– We were looking to find a few ideas for a new burger. Instead, we had hundreds of entries and over 10,000 votes. We opened our annual contest up to our Facebook Fans and Twitter followers and, after it was all said and done, we revealed our newest burger addition, the Confused Buffalo Burger. – Get the story about the process here.
7) Helped a Soldier Surprise His Family– We are so thankful and appreciative of the men and women who serve in the armed forces to protect our great nation. Every once in a while, you get a chance to give back in a small way to these individuals. This was one of those opportunities. – See how we helped Joshua Myers surprise his family here.
6) Thr3e Wise Men Delivery and BEER too!– After one year of running a brewery and pizza restaurant, it was time to take the next step. Delivery! Thr3e Wise Men can now deliver all our great food right to your door and, as an added bonus, we also deliver beer. – Get more details and see how to order here.
5) Trip to Chicago and Throwing Out the First Pitch– Not only did we get to travel together as a management team and have fun in the windy city, we got to see our fearless leader, Scotty, throw out the first pitch at the Cubs games. – See our recap and see the video of the pitch right here.
4) Employee Nike+ Fuel Band Challenge– In August, we bought all willing participants Nike+ Fuel bands and created a companywide challenge. Employees were broken up into teams and competed to see who could earn the most Fuel Points. – Read about this unique employee program here.
3) Thr3e Wise Men Beer Available at All Locations– A dream of Scott’s since the day he opened the first Scotty’s in 1996, beer brewed by Thr3e Wise Men Brewing Co., is now available at all of our locations. Not only can you get a beer while having dinner, you can take home a growler of your favorite Thr3e Wise Men Brew too. – See story here.
2) Opening Our Southport Location– Opening a new location never gets old and we were so excited this year to open on the Southside of Indianapolis. This was our fastest opening ever and one we will use as a blueprint for future openings. – Read about the opening here.
1) The Super Bowl– This has to be at the top. A once in a lifetime experience (although we are hoping Indy can do it again) – from the big game, to delivering catering to Jimmy Fallon and being featured on The Today Show, it was an unforgettable time. Team members were lucky enough to interact with: Jenna Wolfe, Al Roker, Ann Curry, Adam Levine, Garth Brooks, Dallas Clark, Dan Patrick, Peter King and so many more. We were also honored to be part of The Social 46, a group of the 46 biggest influencers in social media in Indiana that helped promote Super Bowl info to social users.– Click here to see our Super Bowl Recap page with all the videos, pics and fun we had. Of course, Scott had his own version of the #1 event in 2012, the birth of Amy and his fourth child, Ivy LaRose Wise. The Super Bowl was an incredible experience; but, even Eli beating Brady couldn’t top this beautiful angel and gift from God. Scott also mentions that his baptism at Northview Church fell in his top 2012 memories and life milestones. Thank you all for your support and patronage over the last year. We couldn’t do it without you. What will 2013 bring? Stay tuned to find out. Follow us on our Facebook page or Twitter to get the latest news, contests and information.
It started with a Breast Cancer Awareness initiative, then a Thanksgiving dinner for the less fortunate, and will culminate with a Christmastime trip to Riley Hospital for Children to deliver donated toys. It truly has been the season of giving at Scotty’s.
“I am so proud of my employees, our community, our purveyors and vendors who have all helped contribute to all these efforts,” said Scott Wise, President and CEO of a Pots and Pans Production. “I am very blessed to be in the position I am in and believe it is my responsibility to motivate others to do good in our society and give back to all our communities that so proudly support us. I believe it is a social responsibility of success that you share this by reaching back and grabbing the hands of those that are less fortunate, clasp hands tightly and give someone a lift up."
Community philanthropy has been a core focal point of Scotty's company vision, mission and company culture. The company asks management, staff and even guests to volunteer time every 2 months to "doing good" in their respective communities. And, Wise is always leading the charge. This past summer, the Pots & Pans team helped pack meals for Kids Against Hunger with Northview Church, helped Habitat for Humanity build a house in Indianapolis and donated money from their opening night at their newest restaurant in Southport, on the south side of Indianapolis, to Back on My Feet, an advocacy group for the homeless, and the Wheeler Mission.
October kicked off with an initiative to raise money for breast cancer awareness. For the last two years, Scotty’s has partnered with the Pink Ribbon Connection in this effort. During the month of October, Scotty’s sells special pint glasses for $3 that display the Pink Ribbon, donating all proceeds to the Pink Ribbon Connection. This year alone, Scotty’s restaurants raised and donated more than $1,500.“I think everyone has had someone in their life that has been affected by Breast Cancer,” said Wendy Hantelman, CFO of a Pots and Pans Production. “This is a great way to help raise awareness and extend the opportunity to get involved and make a difference to our guests.” Next on the schedule was the third annual Thanksgiving dinner at Scotty’s Brewhouse Indianapolis downtown location. This event has evolved over the last few years to not only include dinner for the less fortunate but toys for the kids as well as gift cards for the adults. All of these items are donated by guests, local businesses and employees. The attendance for this event has doubled every year, with this past year hosting approximately 200 adults and children.
“We wouldn’t be able to pull this off without the support from our guests and local businesses,” commented Brandi Large, Director of Guest and Staff Relations, who coordinated this event. “This year, we had $2,500 donated in cash at all our restaurants from guests, as well as $450 from Target, $100 from Toys 'R Us and discounted gift cards from Marsh Supermarkets.”
The turkey initiative was new this year and proved to be a huge success. Guests could choose to purchase a $1 or $5 paper turkey, place their name on it and then it would be hung on the walls of the restaurants. The money from these sales was then used to buy toys for the children attending the event as well as gift cards to Marsh for the adults.
“I always try to make it more than just serving dinner to the people that come in to dine with us,” continued Wise. “I want them to feel like they are taking a break from the situations that they are dealing with, if only for a few hours. I want them to smile, laugh, enjoy great food and be served and remember that they are important in this world and that there are lots of people that are out there that care about them. And, for the children, this may be the only gift they receive during the holidays, so I always make sure we give 2 or 3. We also provide the adults with a $20 gift card to Marsh Supermarkets.”
Over 200 people were bussed in from Stop Over, Salvation Army, Catholic Charity Refugee Program and Brookside Church. They were treated to a buffet of Thanksgiving turkey, ham, mashed potatoes, gravy, green beans, corn, rolls and more donated by Sysco Foodservice. Pepsi donated soft drinks. To top it all off, desserts were donated by Taylor’s Bakery, a local bakery with two locations in Indianapolis.
Click here to see more pictures from the Thanksgiving Event
All the food preparation, set up and service are provided by employees and guests who give the gift of their time to help make a difference. From wrapping gifts, to preparing the turkey and boxing up leftovers, it all happens from people who chose to donate their time. This year, over 100 people gave some of their time to help with the event. One person, Rebecca Kormos, donated 125 sets of hats, gloves, and scarves that she hand-knitted for each child, while another, Linda Hantelman, made and donated 35 baby blankets.
“I had an employee tell me one year, ‘If everyone would just donate a few hours of their time, it would be amazing what we could accomplish,’’’ Wise remembered. “I think the effect this has on the volunteers can be just as great or even greater in the impact upon their lives. Some of our employees bring their children to even teach them some lessons in the true spirit of giving, humility and thanks. I love this. And, I really hope that it has a snowball effect in their community involvement all year long.”
Once the event wrapped up, there was still food left so members of the Scotty’s team, who donated their time to help with the event, delivered the extras to local organizations. The Ronald McDonald House, IU Medical Krannert Department (hospital downtown, floor 7) and Riley Hospital for Children were a few of the places who received the food. Area pastors also took food out to deliver to homeless people living under bridges and underpasses.
Katie Landes, a nursing intern at in the Krannert department tweeted, “Thanks Scotty's brewhouse for bringing a complete thanksgiving dinner to our unit as a random act of kindness. Krannert ❤s you!”
Now that Thanksgiving has passed, Scotty’s is preparing to deliver toys to the children at Riley Hospital for Children in December. Over the last month, guests could come into any Scotty’s location, donate a toy and receive a free order of Dill Chips. On December 10th, all toys will be transported to the Scotty’s corporate office to be delivered to Riley by members of the Scotty’s team, led again by Scott in his charge to make people smile, even while in a little pain. If you would like to make a donation, some of the favorite toys for children are Legos, craft kits and anything Fisher Price. You can also visit Riley's website for information as to other ways to give back financially, donate items to the hospital, and volunteer your time. "Some children are here for 23 hours, some are here for a few days, others can be here a month or longer. Often, children are here for a few days, but may be readmitted several times throughout their life,” said Melissa Sexton, Child Life Specialist & Special Event Coordinator for Riley Hospital for Children.
If you would like to donate a toy, please visit any Scotty's Brewhouse, Lakehouse, Thr3e Wise Men or Burger Joint location. Just let the host know you have a toy you would like to donate. But, hurry, we need them by December 7.
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